The way to more leads

The way to more leads

Lead management systems / Lead generationLead management and lead management systems are the challenge of the future for marketers. Surprisingly however, is that they do not efficiently include conversational...

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Call Tracking for agencies

Call Tracking for agencies

Call Tracking for Performance AgenciesIs Call Tracking a must-have or nice-to-have feature for performance agencies? Call Tracking für (Performance) Agenturen zur Grundausstattung oder ist es "nice-to-have"? It never...

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B2B calls and the GDPR

B2B calls and the GDPR

Customer Experience is a short way of expressing the idea that companies should offer consumers the best possible experience when they establish contact with the business. The introduction of the General Data...

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The new modern customer journey

The new modern customer journey

Customer journey: Consumers constantly seek to interact with their favorite brands using all touchpoints available. The impressions they gain while doing so form their customer experience. The path from initial contact...

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4 ways to maximize your ROI

4 ways to maximize your ROI

Every company’s aim is to attract visitors to its website and to generate as much traffic as possible. Nevertheless, for your marketing ROI, it’s crucial to convert these visitors into leads or customers. What’s the...

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Missed opportunities = lost profits

Missed opportunities = lost profits

Leads are a marketer’s currency. In the business value chain, our marketers are therefore exchanging their budget for contacts. This constitutes a cornerstone of sales – and comes at a high price! So if we look at the...

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Call Tracking variants

Call Tracking variants

What different types of call tracking are available?This is a blog entry for those who already know what Call Tracking is and have already identified the need to track calls.Here are two articles that are sure to be of...

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Calls in online marketplaces

Calls in online marketplaces

Online marketplaces host the transaction and help sellers convert leads into sales. If we are talking about a higher priced product like a home, a car or a relocation service, the buyer often calls the seller.​ ​Around...

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What are call extensions?

What are call extensions?

Call extensions for Call TrackingCall extensions are an ad enhancement in Google Ads (formerly AdWords) that include the telephone number of the advertiser direct in the ad. In a cell-phone view, the number is made...

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Möchten Sie mit uns in das Lead Management von morgen starten?

Überzeugen Sie sich selbst davon, wie die matelso platform for a communication based lead management Plattform Ihr Kundenerlebnis verändern wird.

Do you want to start into the lead management of the future with us?

See for yourself how the matelso platform for a communication based lead management will change your customer experience.

matelso platform
matelso optimally connects telephony, chat, email or contact forms. Our intelligent lead management simplifies communication and enables you to achieve better marketing results.
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Call Tracking

MarTech phone call analysis software for companies, agencies & portals to get valuable data from inbound calls.

Call Tracking in detail
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Three industries that should rely on call tracking: B2B, automotive and agencies!

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