MarTech from matelso Over the past 15 years, our MarTech company has been known in the market as specialists in Call Tracking and online marketing optimization. During this time, we have generated a lot of insights...
Three new colleagues for Sales and Customer Care
Our development as a MarTech company is constantly progressing. It is not just our software-as-a-service solutions for Call Tracking and Multichannel Communication & Lead Management that are constantly improving....
AI in companies: Opportunities and challenges for marketing specialists
The integration of artificial intelligence / AI in companies is a topic that will continue to grow in importance in the coming years. To gain an insight into the current status of AI implementation in German companies...
From ChatGPT to innovation: matelso’s path to AI excellence in the business world
AI in companies: In a recent interview in manager magazin, Frank G. Froux, founder & CEO of MarTech company matelso, describes how he uses AI applications in his company and what role artificial intelligence will...
Marketing & Sales, stronger together – 5 German presentations full of insights (matelso connect 23)
5 presentations: Marketing & Sales, stronger together: that was the theme of our matelso connect 23 event on November 16 at our matelso Inspiration Hub in Kaiserslautern. The keynote and four other presentations...
AI for SMBs: Building up in-house expertise is not worth it!
Interview about: AI for SMBsIn an exciting interview with the German magazine IT-Mittelstand, our colleague Stephan Schulz, Head of Product Management, showed why SMBs do not necessarily have to take the rocky road of...
matelso Consulting: Our new team makes customers more successful
matelso Consulting: More power for our customersAs a MarTech company, we have to continuously develop ourselves - together with our customers. This is reflected not only in our innovative Software-as-a-Service...
More sales power for matelso
The new matelso sales teammatelso sales team: Only recently, we positioned the marketing team of our MarTech company more strategically than before and thus professionalized our work massively. Now comes the next...
We’re launching a new MarCom team!
May we introduce...our new matelso MarCom teamCurrently a lot is going on in our MarTech company: Not only concerning the strategic, but also in our development as a company. In addition to new processes that support...
We proudly present: The matelso Academy for innovative knowledge transfer
We at the MarTech company matelso are proud to present our new "matelso Academy". This knowledge transfer platform is a milestone in our corporate development and an expression of our commitment to lifelong learning,...
matelso wins the prestigious SIINDA Award 2023!
It is not only a triumph for us as a company, it is also a proof of how extraordinary MarTech solutions and exemplary customer relationships are rewarded. We therefore proudly announce that we have won the SIINDA Award...
New HR Business Partner: Stephanie von Ploetz starts in our team
Stephanie von Ploetz, new HR Business Partner at matelso - copywrite: matelso.Reinforcement for matelso: New HR Business PartnerOur MarTech company is constantly growing! Also we want to anchor our mission "Turning...
2023 begins for us with a new brand identity
"Simple, clear, smart, partnering and empowering – these are our core values that we will convey with our new brand design in the future." – Frank G. Froux, founder and CEO of matelso.matelso shines with a new brand...
Two new colleagues for sales and account management
Our MarTech company matelso continues to grow – both technologically and in terms of personnel. Since the beginning of November 2022, the new, cloud-based matelso platform for a communication based lead management is...
What does an AI & Data Science Specialist actually do?
One industry, many opportunities – that's how you can describe the software industry. This is especially true for the MarTech sector. Here talents can find many exciting jobs especially in the fields of software...
Our new matelso HQ: Topping-out ceremony on the Europahöhe in Kaiserslautern
matelso with strong commitment to the innovations location KaiserslauternWith the construction of our new HQ on the Europahöhe we are making a strong stance for our commitment to the innovation-hub Kaiserslautern. In...
New milestone: With Fidel Gil, we are further expanding our AI competencies
Another step into our future as a MarTech company has been taken: With Fidel Gil (37), we are further expanding our expertise in the areas of AI and machine learning, thus further positioning ourselves for the future....
The journey of Vue 3 – Or: How we make our UIs better
For our innovative MarTech solutions in the areas of communication based lead management and digital customer experience, we rely on advanced, comprehensive development tools. We like to rely on freeware and open...
What does a Cloud Developer actually do?
The software industry, especially in the area of MarTech, offers many exciting, interesting and varied careers – such as the Cloud Developer. In an interview with the industry blog BASICthinking, our developer Felix...
We continue to grow and strengthen brand and product
Our software company is continuing to grow! As a leading MarTech business with a focus on Call Tracking and online marketing, we are constantly working to further develop our portfolio in the direction of data analysis...