Google Ads rejects the deposit of a matelso phone number as Call Extension, what to do?

Google sometimes does not accept a tracking number as a call extension, a few examples why and what you can do against it. #

1. What can I do to be able to use the individual telephone number as a call extension? #

a) Please do not register the phone number in +49711 xxx format, but with the leading 0 (e.g. 0711 xxx). This is sufficient in many cases.

b) Use a meta tag. The corresponding tag could look like this. This means that this telephone number is also stored on the website:

<meta name="Google Ads Call Only" content="+497112xxx, 0711xxxxx">
<meta name="Google Ads" content="+497112xxx, 07112xxx">

c) Create a hidden div container that is saved on the web page and contains the telephone number that will be used as a call extension.
This means that the telephone number can now also be found on the website.

Of course you can also use any other method to bring the number on your website.

 

2. What do I do if nothing works? #

In such cases, we advise you to contact Google Support directly, indicating for which of the reasons given below the telephone number has been rejected.
https://support.google.com/adspolicy/answer/6368661?hl=de#678

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