• What kinds of Call Tracking numbers are there?
• The difference between web data and call data
• Practical example – static telephone numbers
• Practical example – dynamic telephone numbers
• Practical example – combination
• How can I implement scenarios like these?

• Difference Basic & Extended Routing
• Routing cascade
• Interactive Voice Response 
• Basics
• Answering machine & Callback request
• Whisper sound & Welcome Announcement
• Time Based Routing
• Source Based Routing

• Tracking Quality hints explained
• Meaning of the quality limits
• Practical examples from the matelso world
• Steps to the pool upgrade

• Questions to make sure customers' various requirements are met
• FAQ of the customers
• New Dashboard
• Campaign management for better management in case of multiple customers/pools/numbers

• Call tracking in web shop
• matelso Custom Push for 100% individual data analysis and endless possibilities
• Achieve KPI's and support service center

Insights from 4 projects:

Scout Group - Autoland - Vodafone - Promedica

Iwen Kuhn shares his experience from 5 years of matelso in various industries & countries using simple practical examples.

• On the subject of integration
• Use Google Ads with matelso
• Set up Google Ads integration
• Use Matomo with matelso
• Set up Matomo integration
• Q&A session

• Use case using the example of a newly founded portal - matelsoreisen24
• How do I start call tracking for my new portal?
• Which services can I offer to my customers via matelso?
• How do I configure them in the matelso control panel?
• How do I proceed when my portal grows and more customers use matelso services?

What are the topics?

• Why should I use this?
• Car dealer use case
• Use case Forward anonymous callers to voicemail

What are the topics?

• What is a dynamic number pool and what can I do with it?
• The principle behind dynamic number pools
• Examples for evaluation
• How do I set up a dynamic number pool?

What are the topics?

• Practical example from matelso
• Book telephone numbers
• Campaign attributes
• Conversion Tracking
• Evaluation and results
  
  
  

What are the topics?

• What is Click2Call?
• How does Click2Call work?
• Click2Call examples (phoneCall & webCall)
• Click2Call Configuration

What are the topics?

• What is the Custom Push?
• What is the matelso DDD?
   Examples: Google Analytics & HubSpot (about Zapier)

What are the topics?

• Information on standard integration in Google Analytics
• Practical examples
• Frequently asked questions from our customers

Working with the Control Panel & visualization of standard configurations

• What is Campaign Management?
• Advantages of Campaign Management 
• How do I configure the Campaign Management?
• How can I evaluate the campaign management?

Working with the Control Panel & visualization of standard configurations

• The Pool Selector
• The Channel Selector
• Requirements
• Configuration (example setup)

Working with the Control Panel & visualization of standard configurations

• Questions to make sure customers' various requirements are   met
• Customer FAQ
• New dashboard
• Campaign Management for better management of multiple   customers/pools/numbers

Booking of phone numbers with different call routing scenarios: