WEBINARS

CALL TRACKING IN ONLINE MARKETING

GOOGLE ADS & MATOMO INTEGRATION
Make the most of these two important analysis tools

Speaker: Dominik Hofmann

  • On the subject of integration
  • Use Google Ads with matelso
  • Set up Google Ads integration
  • Use Matomo with matelso
  • Set up Matomo integration
  • Q&A session

Download PDF

CALL TRACKING IN DIFFERENT INDUSTRIES

GOOD TO KNWO - FOR PORTALS

Speaker: Cornelia Day

  • Use case using the example of a newly founded portal - matelsoreisen24
  • How do I start call tracking for my new portal?
  • Which services can I offer to my customers via matelso?
  • How do I configure them in the matelso control panel?
  • How do I proceed when my portal grows and more customers use matelso services?

Download PDF

CALL TRACKING TECHNOLOGY

CALLS ON THE RIGHT WAY
SOURCE BASED ROUTING

Speaker: Maximilian Würth 

What are the topics?

  • Why should I use this?
  • Car dealer use case
  • Use case Forward anonymous callers to voicemail

Download PDF

CALL TRACKING BASICS

BASIC KNOW-HOW 2
THE MAGIC OF CALL TRACKING - DYNAMIC TELEPHONE NUMBER POOLS

Speaker: Dominik Hofmann

What are the topics?

  • What is a dynamic number pool and what can I do with it?
  • The principle behind dynamic number pools
  • Examples for evaluation
  • How do I set up a dynamic number pool?
Download PDF
CALL TRACKING BASICS

BASIC KNOW-HOW 1
OFFLINE CAMPAIGNS - IS THAT OLD SCHOOL?

Speaker: Cornelia Day

What are the topics?

  • Practical example from matelso
  • Book telephone numbers
  • Campaign attributes
  • Conversion Tracking
  • Evaluation and results


Download PDFDownload Checklist

CALL TRACKING TECHNOLOGY

ONE CLICK TO YOUR CALL
CLICK2CALL

Speaker: Dominik Hofmann

What are the topics?

  • What is Click2Call?
  • How does Click2Call work?
  • Click2Call examples (phoneCall & webCall)
  • Click2Call Configuration

Download PDF

CALL TRACKING TECHNOLOGY

INTEGRATIONS 2.0
CUSTOM PUSH

Speaker: Maximilian Würth

What are the topics?

  • What is the Custom Push?
  • What is the matelso DDD?
     Examples: Google Analytics & HubSpot (about Zapier)
Download PDF
CALL TRACKING IN ONLINE MARKETING
BASIC WEBINAR - GOOGLE ANALYTICS & MATELSO
Pushing and analyzing call data

Speaker: Cornelia Day

What are the topics?

  • Information on standard integration in Google Analytics
  • Practical examples
  • Frequently asked questions from our customers

Download PDF

CALL TRACKING BASICS
BASIC WEBINAR - CAMPAIGN MANAGEMENT
Optimal management and evaluation of call data

Speaker: Dominik Hofmann

Working with the Control Panel & visualization of standard configurations

  • What is Campaign Management?
  • Advantages of Campaign Management 
  • How do I configure the Campaign Management?
  • How can I evaluate the campaign management?

Download PDF

CALL TRACKING TECHNOLOGY
BASIC WEBINAR - CHANNEL & POOL SELECTOR

Speaker: Maximilian Würth

Working with the Control Panel & visualization of standard configurations

  • The Pool Selector
  • The Channel Selector
  • Requirements
  • Configuration (example setup)

Download PDF

CALL TRACKING IN DIFFERENT INDUSTRIES
BASIC WEBINAR - GOOD TO KNOW FOR AGENCIES

Speaker: Cornelia Day

Working with the Control Panel & visualization of standard configurations

  • Questions to make sure customers' various requirements are   met
  • Customer FAQ
  • New dashboard
  • Campaign Management for better management of multiple   customers/pools/numbers

Download PDF   Download Checklist

BASIC WEBINAR 4.0 - CALL ROUTING

Speaker: Cornelia Day

Booking of phone numbers with different call routing scenarios:

  • Time Based Routing
  • IVR
  • Call Back Function
  • Answering machine

Download PDF

Clean & Elegant
Fully Responsive

REFERENTEN

Cornelia Day
Cornelia Day
Client Success Manager
Janos
Janos Kehl
Product Manager
AlB-2
Alexander Börsig
Head of Sales
jokk
Jonas Kob
Business Development
DoH-1-1
Dominik Hofmann
Junior Account Manager
MaG-2
Marcelino Granda
Country Manager Spain
MaW-1
Maximilian Würth
Account Manager